Below we will look at the possibility of using an artificial intelligence service, like ChatGPT, to stream line your content creation and make sending Bulk SMS campaigns even easier.

Bulk SMS campaigns have become increasingly popular in recent years as a cost-effective and efficient way for businesses to reach out to a large audience.

However, crafting the perfect message that is both attention-grabbing and informative can be a daunting task, especially if you are not a professional copywriter.

This is where ChatGPT, a large language model trained by OpenAI, can come in handy.

ChatGPT is an artificial intelligence language model that is capable of generating human-like text based on the prompts provided to it. It uses deep learning techniques to understand natural language and generate text that is grammatically correct, contextually relevant, and coherent.

This could be a valuable tool for businesses looking to create compelling SMS campaigns.

Let’s take a closer look at the pros and cons of using ChatGPT to help write your bulk SMS campaigns.


  1. Time: Writing SMS messages for a large audience can be a time-consuming task. Services like ChatGPT can help you create multiple messages in a short amount of time, freeing up your schedule for other important tasks.
  1. Consistency: Consistency is key in any marketing campaign. ChatGPT can ensure that your messaging is consistent across all your SMS communications.
  1. Quality content: ChatGPT can help generate high-quality content that is informative and engaging, which is crucial in a world where attention spans are shrinking.
  1. Personalisation: ChatGPT can use data about your audience to personalise your SMS messages, making them more effective in engaging your customers.


  1. Lack of human touch: While ChatGPT can generate text that is grammatically correct and contextually relevant, it lacks the emotional intelligence and creativity of a human writer. This can result in messages that lack the personal touch that comes with a human touch.
  1. Limited customisation: ChatGPT can be limited in its ability to generate specific messages based on unique circumstances or customer interactions.
  1. Learning curve: ChatGPT can take some time to learn how to use effectively, and it may require some technical expertise to get the most out of it.
  1. Cost: Whilst ChatGPT is currently free, there is likely going to come a time when you may require a subscription or payment per use.

ChatGPT can be a valuable tool for businesses looking to create high-quality SMS messages in bulk. While it has its limitations, it can save time, ensure consistency, and personalise your messages, resulting in more effective communication with your audience. However, it is important to consider the potential lack of personal touch and the learning curve and cost associated with using it. Ultimately, the decision to use ChatGPT for your bulk SMS campaigns should be based on your unique business needs and goals.

To conclude, we are of the opinion that services like ChatGPT are going to become an ever increasingly valuable tool to help with content creation. They will provide the steppingstone needed to get the structure and content of your campaigns underway, before a human can look over this and add their human touch.

For more information about how to get started using bulk SMS to help your business please contact us via our website or email


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